The Support Group Blog

Custom(er) App Development

As consumers, our active involvement in product development is basically limited. Some of us might participate in a focus group or share customer feedback to help product managers learn more about product pain points and/or ways to improve usability. But generally, product decisions are based on projected financial and utilitarian outcomes. For example, when we're in the market for a car, we don't work directly with Tesla to design a bespoke car. We usually select from a set of preconfigured models and maybe a list of add-on options to get as close as possible to our ideal driving experience but it's doubtful that we'd reimagine the vehicle as a whole.

Even though products aren't custom made for consumers, we still maintain the power of choice. Products either meet our needs or they don't, so we can keep them or not. Nonetheless, if we have very unique or specific needs, we might have to consider a custom solution. Custom design changes the dynamic of the traditional consumer-producer relationship as the customer plays a very active role in the development process.  Sometimes roles become a little confusing or uncomfortable as the responsibilities shift unpredictably throughout the process. Naturally, we're going to unpack roles and responsibilities from a custom software development perspective because we have a lot of experience there. But, the idea can apply to any custom project.

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The Best Things in Life are Free Consultations

We can’t give you “flowers in spring or robins that sing”, but we can give you some great advice!

There are at least 12 signs  you need a custom business application.  Most of our clients contact us because they have a problem:

  • Inefficient workflows hindering employees
  • Difficulties connecting their website to their database
  • Manual data entry wasting precious time and money
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12 Signs You Should Invest in a Custom Business Application

The thought of actually building your own custom business application might sound impossible. We get it, it's an investment, not just from a financial perspective, but it also involves a good deal of your attention and time. However, most of the easily automated tasks that you do regularly can save you time and money when you perform those workflows with a custom app.

These are some of the signs that a custom business application might improve your business productivity and profitability.

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